19.05.2012, 14:57
Einige haben vielleicht schon die Ausseinandersetzung von Dana White und Dave Meltzer diese Woche mitbekommen. Dave Meltzer schrieb einen Artikel ueber die UFC im WON, daraufhin beleidigte Dana White ihn und machte sich ueber ihn lustig (fuer mich der Tiefpunkt von Dana White`s Rant`s) und Meltzer antwortete wiederrum in dem er auf die Fakten hinwiess. Hier kurz eine Zusammenfassung des ganzen:
Dave Meltzer schrieb im WON folgendes ueber die UFC auf FOX und die Ratingentwicklung:
-Er nannte die UFC on FOX 3 Show “a genuine XFL caliber ratings disaster” und “Males 18-34 declined from a 3.2 to a 1.6. These are not the kind of numbers that can keep you in prime time.”
-Meltzer wies darauf hin das die Show gegen den Floyd Mayweather vs Miguel Angel Cotto Fight life, das Eroeffnungswochenende von dem Film The Avenger, dann Cinco de Mayo war, die NBA Playoffs und das Kentucky Derby. Er wiess jedoch auch darauf hin das FOX die Show nicht wirklich bewarb.
-Er meinte die Frage ist “whether MMA on network TV is a novelty with a short shelf life, just like Celebrity Boxing...”
-Weitere Aussage:”The Fox TV contract has had a lot of growing pains for both sides. No matter what is said publicly, FOX didn't pay the money it did for the ratings it's getting. And UFC can't be happy that less people are watching the product than on Spike.”
-Ueber den Umstand das die UFC vielleicht zuviele Shows abhaelt:”If the issue is that UFC has burned out its audience with too much product, and this is just an example of this, along with the TUF ratings, then it's disastrous. The reason is, overexposure is a killer that it takes a long time to recover from, if you can. More so, overexposure, ie, burning out the audience, by the time you've figured out you've done it, the damage was done months or even years earlier.”
-Ueber die MMA Entwicklung in anderen Laendern:”MMA has been around in Brazil since the 1930s, and gone through three booms, and it had a boom in Japan, and the end result is that in all cases, it never sustained.”
-Zu weiteren Entwicklung:”It's likely to wind up similar to boxing, where rank-and-file shows don't mean anything, but big shows with the two or three major superstars can set records on PPV. It's been successful for long enough that it's not a fad, but boxing isn't a fad either and if you put a secondary show on FOX on Saturday night, it's not going to last, That's why boxing hasn't been on network TV in prime time in eons.”
-Zur naechsten UFC on FOX Show:”To me, the 8/4 show at the Staples Center in Los Angeles becomes the single most important event in UFC history. Another rating like that and it will give UFC the reputation that it's fine as a cable property, but it's simply not mainstream and can't survive in the expensive real estate section of network prime.”
Daraufhin wird Dana White ausfallend und beleidigt Dave Meltzer:
[YOUTUBE]pnDHwXwIK1g[/YOUTUBE]
Und Dave Meltzer`s Antwort
[YOUTUBE]XQQON0sNeqA[/YOUTUBE]
Dave Meltzer schrieb im WON folgendes ueber die UFC auf FOX und die Ratingentwicklung:
-Er nannte die UFC on FOX 3 Show “a genuine XFL caliber ratings disaster” und “Males 18-34 declined from a 3.2 to a 1.6. These are not the kind of numbers that can keep you in prime time.”
-Meltzer wies darauf hin das die Show gegen den Floyd Mayweather vs Miguel Angel Cotto Fight life, das Eroeffnungswochenende von dem Film The Avenger, dann Cinco de Mayo war, die NBA Playoffs und das Kentucky Derby. Er wiess jedoch auch darauf hin das FOX die Show nicht wirklich bewarb.
-Er meinte die Frage ist “whether MMA on network TV is a novelty with a short shelf life, just like Celebrity Boxing...”
-Weitere Aussage:”The Fox TV contract has had a lot of growing pains for both sides. No matter what is said publicly, FOX didn't pay the money it did for the ratings it's getting. And UFC can't be happy that less people are watching the product than on Spike.”
-Ueber den Umstand das die UFC vielleicht zuviele Shows abhaelt:”If the issue is that UFC has burned out its audience with too much product, and this is just an example of this, along with the TUF ratings, then it's disastrous. The reason is, overexposure is a killer that it takes a long time to recover from, if you can. More so, overexposure, ie, burning out the audience, by the time you've figured out you've done it, the damage was done months or even years earlier.”
-Ueber die MMA Entwicklung in anderen Laendern:”MMA has been around in Brazil since the 1930s, and gone through three booms, and it had a boom in Japan, and the end result is that in all cases, it never sustained.”
-Zu weiteren Entwicklung:”It's likely to wind up similar to boxing, where rank-and-file shows don't mean anything, but big shows with the two or three major superstars can set records on PPV. It's been successful for long enough that it's not a fad, but boxing isn't a fad either and if you put a secondary show on FOX on Saturday night, it's not going to last, That's why boxing hasn't been on network TV in prime time in eons.”
-Zur naechsten UFC on FOX Show:”To me, the 8/4 show at the Staples Center in Los Angeles becomes the single most important event in UFC history. Another rating like that and it will give UFC the reputation that it's fine as a cable property, but it's simply not mainstream and can't survive in the expensive real estate section of network prime.”
Daraufhin wird Dana White ausfallend und beleidigt Dave Meltzer:
[YOUTUBE]pnDHwXwIK1g[/YOUTUBE]
Und Dave Meltzer`s Antwort
[YOUTUBE]XQQON0sNeqA[/YOUTUBE]